LA Times Article: Atari Reboot

Posted on August 07, 2010

Atari was one of the original video game leaders, although the company had all but disappeared during the last few decades.  It was sold to various companies around the world, eventually ending up in France.  However, starting around a year ago, we started seeing rumblings of a corporate rebirth.  Licensing stepped up, with a Universal Studios film deal for Asteroids among the more news-worthy items.

Recently, Atari’s website has been growing, offering both classic games for online play, plus the announcement of new initiatives, including the re-imagining of older titles (again, Asteroids).  Then, with echoes of Steve Jobs’s return to a floundering Apple, there came the news that Atari founder Nolan Bushnell was back on the board of directors.

The LA Times has just published a fairly comprehensive article detailing the past and future plans for the company.  Read it here:

http://www.latimes.com/business/la-fi-ct-atari-20100803,0,3552511.story?track=rss